How To

How To

How to Create a Link to a Specific Page With CJ

A few days ago I wrote a post about How to Create a Link to a Specific Page With Share-a-Sale. Today let’s see how we can deep link for CJ merchants. A deep link is a link made to a specific product.

Most merchants selling products have deep linking set up already. You’ll see a “View Products” link as shown below. If you can only see “View Links,” deep linking is not set up for that specific merchant.

CJ deep linking

If your merchant does have deep links, once you enter your keyword you’ll see something like this:

CJ deep linking

Some merchants don’t have a list of their products, but you can build a link to specific pages on their sites in the CJ interface (not all CJ merchants have this option available). Let’s take a look at how you can do that:

Let’s say I wanted to create a link to “Biozone 1000 Pure Home and Office Air Purifier” (a product on CJ). I’d click on “View Links” (shown below).

CJ deep linking

On the next page, I can see the offers from this particular merchant in the form of image links, as well as text links.

CJ deep linking

On the right side of the above page, you’ll see the option to get Java or HTML links. For deep linking, we use HTML. Click on “Get HTML”.

CJ deep linking

Next, you’ll see the following screen:

CJ deep linking

Fill out the necessary information here. First, pick the site you are creating your link for. In the SID field, you can create a tracking code so you know where your sales are coming from. In the destination URL field, paste the link to the specific product page. Lastly, click the “Update Link Code”.

Next, look under the “Update Link Code” and you’ll find your code. Click on “Highlight Code”, then copy and paste it into your page. If you look carefully at the code below, you’ll see that the text of the link is “CleanAir4Life.com.” Change it to your product name: in this case, “Biozone 1000 Pure Home and Office Air Purifier“.

CJ deep linking

That’s all. Questions? Feel free to ask.

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Affiliate Marketing, How To

How to Create a Link to a Specific Page With Share-a-Sale

I am sure you know that when adding links/images to your affiliate sites, deep linking is by far the most profitable to link. Just think about it: let’s say I am writing a post about marketing with door hangers, and I want to offer some resources to my readers. So, I go to SAS and find a program that is doing great!

printing company

They do offer door hangers, but they don’t offer an easy way to link to them. That’s not going to stop me from linking to that specific page. At the top of your SAS Dashboard you’ll see “Create a Custom Link to a Page” (see image below):

Create a Custom Link to a Page

Click on that, and it will take you to a page where you need to enter some information (see below):

SAS Custom Link form

I picked the company I am creating the link for from the drop down menu, I added specific tracking for this link (I added the initials of this blog and the date), and then entered my destination URL. Make sure you remove http:// from the form, as it’s automatically added for you, and your link will be broken if you leave it there.

Once you filled out all the fields on the form, click on Create Custom Link , and you’ll be taken to another page where you can copy your link from. Here is what it looks like:

SAS html Link

All you have to do now it copy and paste your link into your post.

Check out this link to door hangers to see where it will take you.

Do you have any questions? Please ask below.

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How To

Are You Making These Marketing Mistakes?

Business is a combination of talent and hard work. The talent can only take you so far, so begin by doing your homework. Every business benefits from advertising in some form or another. The key to becoming a name that people can trust is to let them know who you are and what you stand for. Here are a few marketing mistakes that, if avoided, will spare you much grief and money.

1. Not having a marketing plan. What is a marketing plan? It is the way that you will go about promoting your product or service. Just like you wouldn’t begin to get serious about your business without a definite plan, it is best not to approach the marketing of your product without a plan. When a product is promoted well, sales increase.

2. Putting all your eggs in one basket. This old saying seems to work in a lot of situations and marketing is one of them. You may find a strategy like email marketing that has been successful for you. But, don’t base your entire marketing plan on that one strategy. In order to grow, diversification is the answer. By not exploring other options, your business will become stunted in no time.

3. Ignoring the value of networking. For business, networking is invaluable. It is the way that entrepreneurs get together to pick each other’s brains. During these “meetings of the minds”, partnerships are struck. You can find someone who will complement your business with a new idea. Joint ventures mean more profits for everyone.

4. Working as a force of one. All businesses need support in some form. There are not enough hours in the day to do it all and still make money. Outsourcing can be your best friend. You can outsource for practically anything that you need. Hire someone to design your web page, answer your emails, and organize your invoices. When these tasks are taken care of, more time can be devoted to marketing the product in new and creative ways.

5. Cutting back on your marketing budget. When business is slow, we can panic unnecessarily. We want to save as much money as we can until things pick up again. Since business is down, we might decide that we don’t need to advertise as no one is buying. That is the worst mistake we can ever make. This is the time to use our extra minutes in the day to beef up that marketing plan to appeal to a wider net of customers.

Have you already made some of these marketing mistakes? In this world most things are fixable. Begin again, but this time with the knowledge of what not to do.

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How To

Market Research 101

You probably know the importance of choosing a niche for your online business. The benefits of choosing a tight niche market are many, and they include:

* Knowing your market fully so that you can provide solutions to their problems.

* The ability to speak directly to the core of your target market and connect with them on a deep level.

* Being able to niche all of your advertising efforts to target one specific market – this means a better return for your advertising dollars.

* Constructing a business system that is completely tailored to one specific market – this means you waste less time on unrelated projects.

But just how do you effectively research a niche market?

A good starting point for any online business owner is to first start with a topic they are familiar with. This doesn’t necessarily mean all markets/topics will make you money, but it gives you the option of possibly finding a niche you are familiar with and also makes you money.

This is important because you will potentially be spending a large amount of time building your website, writing content and promotions for your niche market. The more familiar you are with the topic the better.

So start by writing down all of the things you know something about and may enjoy writing about. This could be anything from a special hobby you have to a practical skill. Don’t worry just yet whether the topic will make you money, simply jot down all of the things you are familiar with – the research part will follow later.

Once you have your list ready the next step is to narrow it down. Ideally, you want to end up with 3 or 4 topics you’re more passionate about.

Finally, when your short list is ready, it’s time to research each topic for profitability.

Here are a few niches to give you some ideas:

Ice Cream Makers

Job Descriptions

Wedding Favors

Golf Club Sets

More Niches

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How To

5 Ways to Speed Up the Loading Time for Your Web Pages

You’ve probably heard that Google incorporating site speed in search rankings, but we already knew speed was important. If your web pages take more than a few seconds to load, you’re going to lose potential prospects. Think about your own internet usage for a moment: do you sit patiently and wait for a website to open? Get up grab a cup of coffee, walk the dog and then come back to see if it’s up or do you click away?

Most people click away. They’re searching for information and we’ve become accustomed to instant gratification, at least online. So what’s an internet business owner to do? Make sure your webpages load quickly!

Here are 5 ways to design your web pages for fast loading.

1. Watch the size of your graphics – they are the biggest problem when it comes to slow loading web pages. The general rule of thumb is to make sure a graphic takes up no more than 10K on any given page and the rule of thumb is to make sure each page takes up no more than 30K so you can see where your graphics play an important role and why optimizing them is so important.

However, before you take that 500X500 jpg and minimize it to 100×100 in the html code of your page, stop! Reduce the size of the image before you put it on the page. Forcing the server to recognize the code and reduce the image size every time it loads, slows down the loading time significantly.

And steer clear of flash, it generally loads quite slowly. If you do use flash make sure you optimize the files before you load them onto your server and page.

2. Watch your use of tables – they can also be big files and take up a lot of space. Use tables sparingly, when they make sense and fit into your overall plan.

It’s predicted that as we move into the next decade, beyond 2010 that websites are going to become even more streamlined than they are now. Part of the reason is that more and more people are accessing the web from their mobile devices and a streamlined and simply designed website is much easier to use.

3. Clean up your code – often there are bits and pieces of broken code, and cleaning it up will help streamline loading times.

4. Optimize your page for content – content is why people are coming to your website so rather than spending all that time and energy on graphics and colors, make sure your content loads quickly: skip lots of images and links at the top of your pages. Make your content the focus of your site and make sure there are no distractions.

5. Use gadgets and plug-ins sparingly – while these are fun tools that can enhance your user experience, they can also clutter a page and slow down loading time.

These five strategies are applicable regardless of the tools and language you use to create your website however, as you or your developer delve further into the website building process there are certain things you can do within each tool or language to increase loading time. Learn the rules and specifications of your chosen website builder and learn how to optimize images and files. Accomplishing this will take you a long way toward achieving a lightening quick load time and happy prospects and customers.

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