My Online Business Journey

Free Niche Research: Golf Club Sets

This week I decided to do some research on one of the hottest markets (I have a list of about 50), and since the weather is so nice, and I live close to a golf course, I decided to go for one of the golf niches: Golf Club Sets.

Let’s dig in!

Top 10 Highest Paying Keywords(from the Google keyword tool)left hand golf club sets $1.60

hybrid golf club sets $1.48

lady golf club sets $1.28

callaway golf club sets $1.27

golf club sets callaway $1.27

iron golf club sets $1.27

kids golf club sets $1.19

graphite golf club sets $1.19

ladies golf club sets $1.18

adams golf club sets $1.17

Bonus

men golf club sets $1.15

left handed golf club sets $1.14

junior golf club set $1.14

Top 10 Most Searched Keywords(all phrases are exact matches in Google)golf club sets 90,500

golf club set 30,100

mens golf club sets 6,600

golf clubs set 4,400

golf clubs sets 4,400

used golf club sets 4,400

ladies golf club sets 2,900

complete golf club sets 2,400

womens golf club sets 2,400

Bonus

junior golf club set 1,900

ladies golf club set 1,300

junior golf club sets 1,000

Resources

There are lots of resources for this niche: industry magazines, forums, PLR articles and more.

Possible Affiliate Programs
Amazon.com has many products for this niche: golf club sets for women, golf club sets for men, junior golf club sets , left handed golf club sets, Callaway golf club sets and so much more…

Remember to search CJ.com & Shareasale.com for affiliate programs as well.

Monetization Suggestions

I am very surprised AdSense payouts are not higher, but that’s OK. you can use it occasionally on your information pages, and keep it off your product pages.

Clickbank has lots of ebooks in this niche: do your due diligence and make sure the ebooks have accurate info, and the landing pages don’t have leaks that could cost you commissions.

Build a list! This niche is excellent for list building, and if you send them top notch information, your list will grow to depend on your for tips. Of course, once you build rapport with your list you can occasionally suggest new products, or old favorite ones. The possibilities are endless.

Here are some domains available for this niche now:

GolfClubSets.biz with 90,500 exact searches monthly WOW!

CompleteGolfClubSets .biz gets 2,400 exact searches a month.

GolfClubsSet.biz & GolfClubsSets.biz each getting 4,400 exact searches a month.

JuniorGolfClubSet.biz & .info, with 1,900 exact searches monthly

JuniorGolfClubSets.net, .org & biz, with 1,900 exact searches monthly

LadiesGolfClubSet.biz with 1,300 exact searches and LadiesGolfClubSets.biz with 2,900 exact searches a month.

MensGolfClubSets.biz & .info, getting 6,600 exact searches each month.

UsedGolfClubSets.biz, with 4,400 exact searches.

WomensGolfClubSets.info & .biz with 2,400 exact searches monthly.

WOW! Lots of opportunities! Grab one of these avaiable domains and go to work: it’s a profitable, evergreen niche.

If you need deeper keyword research for this, or any other niche, give me a shout: I’d love to help.

04/02/2010 by Adriana | 8 Comments

Challenges, Google Adwords

PPC Challenge Update – Week 4

It’s now been 4 weeks since the beginning of the PPC challenge, and the end is in sight. While the month is almost over, the challenge will go on for another week.

Let’s see: blasting new campaigns is not hard, but finding the time to sit down and do it, is another matter.

Last week I said I was going for 15 new blasts, and I ended up doing 7. My total count as of now is

– 2 to landing pages

– 12 direct to a merchant on CJ

– 9 direct to merchants on SAS

And here are my stats:

Impressions: 72,301
Clicks: 631
CTR: 0.87% (it went up a little more again. BTW, some of my ad groups are getting as high as 4.85$, but some are not getting any clicks))
Cost: $129.90
Commission: $115.82
Profit: – $14.08 I am still in deficit, but I am confident that once the blasting phase is over, and I go into the account and remove those keywords and phrases taht are getting lots of clicks and no sales, I will be in profit.

I made a total of 6 sales from 4 campaigns, and that is pretty good.

This week I went back and got reacquainted with the AdWords Editor, which I’ve used a lot in the past, but forgot how to use it, since I haven’t done much PPC in the past year or so.

My FaceBook campaign is also getting some action, after I increased my bid amount. No sales yet, but I am seeing clicks from there.

Nest week I’ll wrap up this challenge, and will probably give a follow up update in a month or two.

Do you need help stating new campaigns? Do you have questions? Post below and I’ll be happy to help you. Here is to PPC success!

03/29/2010 by Adriana | Comments Off

Free Niche Research

Free Niche Research: Compound Bows

Here I go again with a niche I am very unfamiliar with: so much so, that I have no idea what these are used for. But, there are a lot of searches for this niche, and that makes it a great one in my book.

So let’s see what can be done in the Compound Bows niche.

Top 10 Highest Paying Keywords(from the Google keyword tool)

compound bow cases $1.15

whitetail compound bow $1.02

compound bow package $0.95

compound bow setup $0.94

fred bear compound bows $0.87

cheap compound bows $0.85

how to shoot a compound bow $0.84

discount compound bows $0.83

archery compound bow $0.83

compound archery bow $0.83

Top 10 Most Searched Keywords(all phrases are exact matches in Google)

compound bow 201,000

compound bows 60,500

Hoyt compound bow 18,100

compound bow accessories 8,100

Mathews compound bow 8,100

bear compound bow 6,600

Hoyt compound bows 6,600

left handed compound bow 5,400

pse compound bow 4,400

youth compound bow 2,900

Resources

Well, while doing the keyword research, I learned that the compound bows are used in archery, so, you can become a member of some of the many archery forums online: just do a Google search for archery forum, and you’ll find several.

Wikipedia also has some info about it here.

And, of course, you can subscribe to some niche specific magazines to stay up top date with trends.

Possible Affiliate Programs
Yes, Amazon.com has offers for this niche too: compound bows, compound bow packages, mpound bow case, compound bow arrows, etc..

Remember to search CJ.com & Shareasale.com for affiliate programs as well.

Monetization Suggestions

AdSense is not huge on this niche, so I’d use it sparingly, featuring specific product pages instead.

Check out the discussions on the forums, and see what the biggest problems/most asked questions you can spot, and create content around those. then use your site’s links in your signature (of course, make sure you read each forum’s rules)

Here are some domains available for this niche now:

CompoundBowAccessories.net, .biz & .info get 8,100 exact searches a month.

BearCompoundBow.net, .org, .biz & .info, with 6,600 exact searches monthly

LeftHandedCompoundBow.net, .org, .biz & .info, with 5,400 exact searches a moth.

PseCompoundBow.net, .org, .biz & .info, with 4,400 exact searches monthly.

YouthCompoundBow.org, .biz & .info, with 2,900 exact searches a moth.

There are a lot of opportunities in the “bow” niche: if you’d like to explore it further, let me know: I’d love to help you research the niche and get things rolling.

Bonus: this URL is available: ArcheryBowsForSale.net, .org, .biz, & .info, and it gets about 880 exact searches a month. I know it;s not a huge amount , but you can create a hub for all the types of archery bows, and target buyers ;).

03/26/2010 by Adriana | Comments Off

Work at Home

Business Lessons From a Jamaican Beach Vendor

If you read my blog, you probably know that I spent last week in Jamaica. My daughter wanted for the longest time to get corn row braids, and we decided to go for it together. In the process, I learned some business lessons that everyone can use, and I want to share those lessons with you today.

Be Where Your Customers Are

There were lots of vendors on the beach, where people spent a good part of the day. But the vendor who got our business was the closest to our hotel: they probably paid more than the others, but had first access to anyone interested in visiting/buying from any of those vendors.

Connect With Your Potential Customer

Get in your potential customer’s face every chance you get, and make them comfortable with you and what you have to offer. As we were walking on the beach, trying to decide which vendor we would go with, this lady started talking to us even before we arrived at her booth. She asked us what we were looking for, mentioning hair braiding specifically (I am sure she knew how to spot her potential customers by their behavior/appearance), called us to her booth, introduced herself, and assuring us that she would work with us, whatever our need was.

Make Yourself Useful to Your Target Market

She constantly kept an eye on the traffic going by her booth, and started conversations with potential customers. Even if they were not looking for something right now, she asked questions, introduced herself, and offered information for free. I remember a mother & daughter walking by, and she asked them to come and see what she was doing (our braids). They said they just got there, and weren’t interested in braids right now, but she said: “just come and take a look!” Her words were happy, upbeat, encouraging, and when the two left, she said: if anyone else offers you hair braiding, tell them you are all set: I am going to give you a special price.

What Not to Do!

Now, while our “vendor” was very good at getting customers, she wasn’t as good at servicing her current clients. She spoke on the phone a few times during our appointment, serviced other customers who stopped by to buy some of her trinkets, which I might add, were only a fraction of the cost of our service, and even stopped to feed her son (the father was also there, and could have easily taken care of the child). If I needed her services again, I probably would not go back, nor would I recommend her services to my friends.

Remember to give your current customers your full attention. While getting new customers is important to any business, don’t do it at the expense of your current customers. In the long run, your happy customers will bring new ones your way. I hope you can use these lessons in your own business.

P.S. Would You Do Business With You?

03/23/2010 by Adriana | 7 Comments

Challenges, Google Adwords

PPC Challenge: How Am I Doing After 3 Weeks?

It’s time for another update on my PPC challenge. Last week I was on vacation in Jamaica, so no I made no progress in adding more campaigns, but my existing campaigns continued to run.

So, let’s see how I am doing.

So far, I started 15 campaigns

– 1 to a landing page

– 8 direct to a merchant on CJ

– 6 direct to merchants on SAS

Here are my starts as of now:

Impressions: 56,342
Clicks: 435
CTR: 0.77% (this went up a little bit since my first week, but it’s still to low)
Cost: $99.68
Commission: $72.34
Profit: – $27.37 Yep! I am in the red, but that’s normal during the blasting. As I learn more about what my market is looking for, I’ll add more negative keywords, remove key phrases that are not performing, etc.

What is important is that out of 15 campaigns, I had 4 sales: 2 from the same campaigns, and one each from two other campaigns. this means I have 3 winning campaigns, which I can tweak and improve once my blasting is done.

My 3 FaceBook ads are yet to get a click, but I received an email from them, with suggestions for improvement. I didn’t have time to apply their suggestions yet, but it’s on my list for this week.

Also for this week: I need to step up my blasting, or I won’t be able to do 50 campaigns. I am going to try 15 campaigns this week, and I’ll be back next Monday with another update.

If you’d like to learn how to successfully learn PPC marketing, check out Matt’s Campaigns blast report.

03/22/2010 by Adriana | Comments Off

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