You’ve probably heard about article marketing and maybe you’ve even used it a time or two to drive traffic to your website. Article marketing is the practice of publishing articles on article directories and other websites to promote your business. It’s a great way to drive traffic and boost credibility. However, did you know you can earn money through article marketing? You can! Here’s how:

#1 Use Article Marketing to Promote Affiliate Products or Services

If you’re an affiliate marketer you may want to look into article marketing as a tool to boost your commissions. Articles are a wonderful way to pre-sell products and services. You can write reviews, comparison articles, or simply informative or “how to” articles.

Some article directories allow embedded links in your article content. Others don’t. Take care to find directories that help you meet your goals. If you’re not allowed to embed links, make sure to link to your website or include an affiliate link in your author box.

#2 Use Article Marketing to Promote Your Own Products or Services

Just like you can use article marketing to promote affiliate products, you can use it to promote your own products as well. Take care, when writing, to not write a sales page. You want to provide informative content and to establish your credibility and authority. Link to your relevant products or services in the content to drive traffic to your sales page. Use your content to presell the product by providing information or a solution to your prospect.

#3 Use Article Marketing to Build Your Opt-In List

An opt-in list is where you transform visitors into prospects. Each prospect then has the potential to turn into a customer. Therefore, the larger your opt-in list, the more potential you have for sales and profits.

You can use article marketing to build your opt-in list. Create helpful and informative content. Motivate people to visit your website or send them to an opt-in form or squeeze page. Provide valuable content, content that solves a problem and offers a solution, and your prospects will be hungry for more. They’ll sign up for your list without hesitation and you’ll be raking in the dough.

Article marketing is a fantastic tool to build your business and increase your bottom line. Choose your article marketing sites wisely. Make sure they support your goals and objectives. Then write great content and watch your profits grow.

Resources:

Article Marketing 365

7 Minute Article Secrets